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Our Custom Report Series has been designed to meet the specific needs of our clients. The intelligence these reports provide gives your Sales & Catering Managers targeted and actionable information about your competitors.
HIS has the largest historical event database of any company in the world. |
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As a full service hospitality research firm, HIS will develop the specific data research parameters based upon your individual goals and objectives. Our research team works with you to outline and confirm the parameters of the research required, then we create easy to understand intelligence reporting allowing your team to take action and make informed business decisions.
If your Sales & Catering teams are working towards developing new relationships with specific accounts, it would be helpful to know where those accounts do business, the types of events, and the time periods in which those accounts do business. HIS provides this information empowering your team to solicit qualified accounts doing business at your competitors.
With Client-Specific Research, you determine the intelligence you need
and we do the work.
If you would like additional information on our Client-Specific Research,
call 800-447-7015 or send an email to: sales@hisnet.com |
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Your Competitor’s Top Accounts. The Annual Competitive Recap is divided
into two sections: |
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Account Market Segmentation Analysis
A comprehensive breakdown which details the account market segmentation market by (Corporate, Association, SMERFE, Tour/Travel, Government, and Other) of a specific property compared to the overall market segmentation of the market.
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Most Active Accounts
This sections provides up to 25 of the most active accounts within a specific property, along with a summary of their event requirements, including number of event days, number of meeting rooms occupied,
and the number of catered & non-catered events. |
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| To order the Annual Competitive Recap, Click Here |
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The Major Holidays Activity Report provides actionable leads on accounts which historical do business over key holiday periods throughout the year. The key holidays include New Year's Day, Martin Luther King, Jr. Day, Washington's Birthday, Memorial Day, Independence Day, Labor Day, Thanksgiving and Christmas.
Additional holiday periods can be provided based upon your specific needs and objectives.
To order the Major Holidays Activity Report, Click Here
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Understanding account market potential is a critical component to effective account deployment. The Account Specific Tracking Report provides a comprehensive overview of where and when an account is doing business throughout a market so that you can effectively deploy the right sales resources to the right accounts at the right time.
To order the Account Specific Tracking Report, Click Here
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Overview
