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MARKETView™ is our subscription-based readerboard service offering near real-time validated data on bookings at your competitive set properties. MARKETView includes Weekly, Monthly and Quarterly reporting and analysis (pictured left).
 
Add LEADView Contact Research to your readerboard service and keep your sales team flush with new leads and contact information.
MARKETView™ PREMIUM Home Page
Upgrade to MARKETView™ PREMIUM

No one in the industry has more detailed research or more accurate data than HIS - and isn't that your primary concern when selecting a reader board service? MARKETView™ Series readerboard service includes the following:

MARKETView™ Weekly - A comprehensive and detailed report of all posted events*
at your designated competitive set as posted on their reader boards.

MARKETView™ Monthly - A summary of your competitors’ events within your market
including market segment analysis, most active properties, and most active accounts.

MARKETView™ Quarterly - Detailed review of the most active accounts which held
events throughout your market including a quarterly market segmentation analysis.
Download PDF Spec Sheet
  What You Can Expect from MARKETView™ SERIES
Download PDF Spec Sheet
Schedule Online Demonstration
Request New Features
If you are looking for specific features
or have suggestions for improving our services, submit a feature request.
Better Inteligence for Better Results. The MARKETView™ Series is the culmination of 20 years of innovation and listening to the needs of our partners. Below you will find the current features included in our readerboard services. As with all HIS products and services, we are happy to provide you and your staff with a live online demonstration at your convenience. Click here to schedule
 
Web-Enabled Reporting
Comprehensive Market Coverage, including Weekends
Historical Report Builder in Excel® Spreadsheet
Filtering & Assignment Tools
Market Segmentation Analysis (Comp Set)
Monthly 'Most Active' Reporting (Comp Set)
Monthly 'Most Active' Reporting (Market)
Quarterly 'Most Active' Reporting (Comp Set)
Quarterly 'Most Active' Reporting (Market)
Downloadable to Excel®
Comprehensive Details on Comp Set Properties
Extensive Data Sorting & Search Capabilities
Performance Benchmarking vs. Competitor
Performance Benchmarking vs. Comp Set
Performance Benchmarking vs. Market
Complimentary On-Going Training & Support
     
     
  The Benefits of Choosing HIS Readerboard Services
Download PDF Spec Sheet
Schedule Online Demonstration
Request New Features
If you are looking for specific features
or have suggestions for improving our services, submit a feature request.
Better Inteligence for Better Results. HIS provides 40% more data than our nearest competitor giving you exponentially more leads. Plus, HIS can provide you with unmatched in-depth historical booking trends helping you identify key accounts and future events. Here's what you can expect from your individual MARKETView™ Reports.
 
Interactive & Easy-to-Use
Target Business During Need Period
Target Key Accounts by Market
Analyze Booking Trends
Schedule Immediate Actions
Delegate Follow-up
Target Key Accounts by Comp Set
 
Learn more about LEADView™ Contacts
Existing Subscribers Upgrade Now
Target Ideal Groups Based on Days, Dates, Type and Size
Determine Consecutive Group Days, Catered vs. Non-Catered
Review, Analyze & Store Data in One Central Location
Import Data into Excel or Your Proprietary System
InnSide Info Subscription - Daily Industry News Feed (optional)
     
     
What Partners Have to Say About MARKETView™ PREMIUM  
We measure the success of our Directors of Sales largely based upon their ability to consistently outperform their competitive set. If our Directors of Sales focus on moving business out of their competitors and into their hotel they can make incremental gains in market share achievement. HIS provides the tools to achieve this objective.”
 
Rob Scypinski
Regional VP of Sales - Western Region
Hilton Hotels Corporation
We are fortunate to have many new lead distribution channels for our property; however we will never lose sight of the importance of proactively soliciting qualified accounts that are already doing business in the market. HIS provides our Sales associates with the powerful tools and resources to effectively target existing market share doing business at our competitors.”
 
Gregory Lehman
General Manager
Renaissance Montura Hotel Los Angeles
HIS is a fantastic service and one that I would highly recommend to my fellow Starwood associates. Having been in the hotel industry for many years, I have seen a variety of reader board services, HIS is by far the most comprehensive service that consistently delivers a great product.”
 
Anthony Lombardi
Regional Vice President, Sales & Marketing
Starwood Hotels & Resorts
   
   
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