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What You Can Expect from MARKETView™ PREMIUM |
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| Readerboard Service Features |
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| Web-Enabled Reporting |
| Comprehensive Market Coverage, including Weekends |
| Historical Report Builder in Excel® Spreadsheet |
| Filtering & Assignment Tools |
| Market Segmentation Analysis (Comp Set) |
| Monthly 'Most Active' Reporting (Comp Set) |
| Monthly 'Most Active' Reporting (Market) |
| Quarterly 'Most Active' Reporting (Comp Set) |
| Quarterly 'Most Active' Reporting (Market) |
| Downloadable to Excel® |
| Comprehensive Details on Comp Set Properties |
| Extensive Data Sorting & Search Capabilities |
| Performance Benchmarking vs. Competitor |
| Performance Benchmarking vs. Comp Set |
| Performance Benchmarking vs. Market |
| Complimentary On-Going Training & Support |
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| LEADView™ Service Features |
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| Best All-Inclusive Price Per Lead in the Industry |
| Each Lead Professionally Researched & VERIFIED |
| Online Account Assignment / Notification |
| Assign or Transfer Leads By Organization |
| Assign or Transfer Leads By Property |
| Extensive Search, Sorting & Export Capabilities |
| Google™ Account Mapping |
| Dedicated Client Servics Liaison |
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| LEADView™ Contact Research Home Page |
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The Benefits of Choosing HIS Readerboard Services |
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Aggressive sales efforts must be powered by in-depth market knowlege and MARKETView™ Premium will consistently deliver that information and more of it. In fact, HIS provides 40% more data than our nearest competitor - and that means exponentially more leads. Plus with two decades in the industry, HIS can provide you with unmatched, in-depth, historical booking trends helping you identify key accounts and future events. |
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| Target Ideal Groups Based on Days, Dates, Type and Size |
| Determine Consecutive Group Days, Catered vs. Non-Catered |
| Review, Analyze & Store Data in One Central Location |
| Import Data into Excel or Your Proprietary System |
| InnSide Info Subscription - Daily Industry News Feed (optional) |
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| What Partners Have to Say About MARKETView™ PREMIUM |
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| We measure the success of our Directors of Sales largely based upon their ability to consistently outperform their competitive set. If our Directors of Sales focus on moving business out of their competitors and into their hotel they can make incremental gains in market share achievement. HIS provides the tools to achieve this objective.” |
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Rob Scypinski
Regional VP of Sales - Western Region
Hilton Hotels Corporation |
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| We are fortunate to have many new lead distribution channels for our property; however we will never lose sight of the importance of proactively soliciting qualified accounts that are already doing business in the market. HIS provides our Sales associates with the powerful tools and resources to effectively target existing market share doing business at our competitors.” |
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Gregory Lehman
General Manager
Renaissance Montura Hotel Los Angeles |
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| HIS is a fantastic service and one that I would highly recommend to my fellow Starwood associates. Having been in the hotel industry for many years, I have seen a variety of reader board services, HIS is by far the most comprehensive service that consistently delivers a great product.” |
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Anthony Lombardi
Regional Vice President, Sales & Marketing
Starwood Hotels & Resorts |
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